One of the most interesting feature that didn’t quite make it into the final release of Firefox 3 is “Private Browsing”, a.k.a. porn mode. The only other browser with this feature built-in today is Safari (another reason to try it in case you haven’t), however, Microsoft may also be building a similar feature into Internet Explorer 8 if two trademark filings are any indications.
On July 30th, Microsoft filed two trademarks for:
CLEARTRACKS
IC 009. US 021 023 026 036 038. G & S: computer programs for accessing and using the Internet and the world wide web; and computer programs for deleting search history after accessing websites
INPRIVATE
IC 009. US 021 023 026 036 038. G & S: computer programs for accessing and using the Internet and the world wide web; computer programs for disabling the history and file caching features of a web browser; and computer software for notifying a user of a web browser when others are tracking web use and for controlling the information others can access about such use
Although “private browsing” can be easily associated with viewing particular genres of media content, the Mozilla foundation argues “while viewing pornography may be a popular use case due to the nature of content on the Web, assuming that this is the only reason that users need private browsing trivializes the overall feature. For instance, users may wish to begin a private browsing session to research a medical condition, or plan a surprise vacation or birthday party for a loved one.”
If indeed Microsoft is rolling out such a feature in Internet Explorer 8, I can imagine it becoming very popular with surprise birthday planners across the world. Oh those birthday people are in for a treat.
On July 30th, Microsoft filed two trademarks for:
CLEARTRACKS
IC 009. US 021 023 026 036 038. G & S: computer programs for accessing and using the Internet and the world wide web; and computer programs for deleting search history after accessing websites
INPRIVATE
IC 009. US 021 023 026 036 038. G & S: computer programs for accessing and using the Internet and the world wide web; computer programs for disabling the history and file caching features of a web browser; and computer software for notifying a user of a web browser when others are tracking web use and for controlling the information others can access about such use
Although “private browsing” can be easily associated with viewing particular genres of media content, the Mozilla foundation argues “while viewing pornography may be a popular use case due to the nature of content on the Web, assuming that this is the only reason that users need private browsing trivializes the overall feature. For instance, users may wish to begin a private browsing session to research a medical condition, or plan a surprise vacation or birthday party for a loved one.”
If indeed Microsoft is rolling out such a feature in Internet Explorer 8, I can imagine it becoming very popular with surprise birthday planners across the world. Oh those birthday people are in for a treat.
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